A customer taps the link to your website. Then they wait.

Google says your main picture should load in 2.5 seconds or less. A typical Johannesburg florist site takes about 6 seconds. Our own old site took about 20 seconds.

Does a second matter? Deloitte studied shop websites on phones. A tenth of a second faster meant 8% more buyers.

Big pictures are the usual cause. Camera pictures are far bigger than a phone screen needs.

Would you like to know how fast your site is? Ask us for a free check. We test it on a phone. We tell you what slows it down.

Sources